The Batman to blitz stores with massive merch-onslaught

The Batman to blitz stores with massive merch-onslaught

The Batman is almost here, and with it comes what Warner Bros is calling “the most robust Batman film product collection in over a decade”.

The Bat is back

Whatever you might think of its finer points, The Batman is looking like it might be the next big comic book film. The movie is decidedly dark in tone, with a reimagining of The Riddler that looks… not like The Riddler. Instead, this Eddie Nashton is looking more like a deranged psychopath than ever before, in any medium. Then there’s the Dark Knight himself.

Much like with Batman Begins, this is a younger version of Bruce Wayne than we see in most movies or on TV. He’s also looking more brutal than most of the Batman portrayals that Warner Bros has produced. Definitely not a bad thing.

Along with the hero and villain, Catwoman will also feature prominently, as will The Penguin. Both look pretty great, pulling directly from the comics as inspiration. In the case of Catwoman, the character looks yanked right from Frank Miller’s Batman: Year One.

And with the movie set to finally arrive in theaters on March 4th, you better believe there’ll be a cavalcade of merchandise. Purchaseables will include LEGO sets, action figures, Funko Pop!s, watches, clothing, and even cookies.

Here’s a taste:


It is only right for the World’s Greatest Detective to inspire chic and cool accessories from brands like BoxlunchFast Track,Accessory InnovationFunkoManly BandsPull & BearGlobal Junk BrandsMobyfox and ZaraFossil will drop The Batman x Fossil capsule collection, including collectible watches, jewelry and leather goods. Launching on February 28, the collection features limited-edition designs inspired by the enigmatic Super-Villain The Riddler and Batman’s signature Batsuit in the new film. Saks will offer accessories from luxury brands like Kross Studio, with high-end timepieces coined “The Batman” Tourbillon, a genuine leather watch case and Bat Signal watch winder. In Brazil, accessories from Maxlog will offer backpacks, pencil cases and lunch boxes. In the Asia Pacific region, Uncle Jacks Watches and Tendence Japan will release “The Batman”-inspired wristwatches.


Renowned leader in luxury haute parfumerie, House of Sillage, has announced a new limited-edition collection in celebration of “The Batman.” Featuring a fragrance, lipstick, and candle, The Batman x House of Sillage Collection will be available at Saks Fifth Avenue and online Emilie Heathe x The Batman is a limited-edition collection that introduces three unique nail polish shades in which “The Batman” characters are reimagined, appropriately named “The Dark Night,” “Vengeance,” and “Madness.” The nourishing formula packs a high concentration of color and shine designed to go on smooth and stay on all day. The collection will launch alongside a “Knight Out” nail accessory set, including a nail decal set, Batman-embellished crystal nail file and beauty clips. The collection will be available for purchase on February 15 Open Dr. Squatch’s limited-edition Soap Bar Bundle and choose your side Batman or Super-Villain. The limited-edition collection features two bar soaps inspired by “The Batman”: “The Batman Bricc™” with a leathery, musky scent, and “The Riddler Enigma™” with aromas that are mysterious yet intriguing.The two-bar bundle will be available on March 4 for $20 on Dr. Squatch’s website.

Toys & Collectibles: 

The famous collectible manufacturer McFarlane has a stunning line up: The Batman, The Riddler and Catwoman figures are all available to pre-order for $19.99. The Batcycle, based on the one seen in the new film, will also be on sale for pre-order for $29.99. The most authentic “The Batman” film statue, created with direct input from the film’s producer and director and based on Robert Pattinson’s character, is also available for pre-order now. Additional figures and statues inspired by “The Batman” will be announced this year.

The Funko collection celebrating “The Batman” is a must-have for collectors everywhere, with exclusive items available at Target, Walmart, Hot Topic and Pop in a Box. Brought to life in Funko’s signature style, the lineup introduces many new Pop! figures based on Batman, Selina Kyle (Catwoman), and the infamous Super-Villains The Riddler and The Penguin ($12.00). Funko is also releasing new collectibles of Batman driving the Batmobile and Selina Kyle riding her motorcycle, as seen in the action-packed film’s streets of Gotham City. A standout item in the collection is a Bruce Wayne Pop! figure in his civilian clothes (exclusively available at Target).

Recreate epic crime-fighting scenes from the movie with toys from leading global children’s entertainment company Spin Master. Engage your imagination with the new Batman 4-inch and 12-inch ($8.99-$10.49) action figures featuring new characters, Selina Kyle and The Penguin. Fight crime in style with an authentic movie look-a-like Batmobile 4-Inch Scale ($32.99), which comes fully loaded with sounds, LED engine lights, headlights and undercarriage residual glow that makes this toy really come to life. It even includes an exclusive 4-inch Batman figure in an all-black Batsuit. And head into action with theTurbo Boost Batmobile RC ($48.99) that wheelies at high-performance speeds with the push of a button.

“The Batman” takeover began at DC FanDome in fall 2021 when LEGO®, Hot Wheels and McFarlane announced authentic toys and collectibles. The LEGO® brand’s collection includes three building sets, featuring minifigures based on Batman, Selina Kyle, Alfred and Lieutenant Gordon, along with Super-Villains The Riddler and The Penguin. The collection’s new sets are: Batcave: The Riddler Face-off ($79.99 USD), Batmobile: The Penguin Chase ($29.99 USD), and the Batman and Selina Kyle Motorcycle.

“The Batman” Batmobile from Hot Wheels R/C features epic remote-control performance with authentic details and movie-like sculpts for the adult collector and fan of Batman’s iconic vehicles. This Batmobile model was designed for collectors who appreciate premium design and precision performance in replica vehicles. This 1:10 scale Ultimate edition features movie accurate graphics, LED lights, smoke and flame FX from both the hood and the rear, detailed exterior and interior, a Batcave-inspired plinth, and a poseable Batman figure behind the wheel. It boasts high-tech features such as light and sound effects and working suspension, as well as a diorama plinth that both Alfred and the Caped Crusader would appreciate for its authenticity. This is a must-have for fans of and distinguished R/C collectors.

Rubies is pleased to debut a selection of new, officially licensed adult and children’s costumes in celebration of “The Batman.” Outfits inspired by Batman and Selina Kyle (Catwoman) are available for preorder now and will ship by late February. Additional accessories, as well as costumes based on The Riddler and Batman costumes for pets, will launch in time for Halloween.


In select markets around the world (excluding the U.S.), Oreo will replace the classic Oreo cookie embossment with a “The Batman” emblem. These limited-edition Oreos will have custom “The Batman” designed packaging. Fans can also enter a “The Batman” themed sweepstakes in select regions and engage in fun social media campaigns and activities provided by Oreo.

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